Led the visual design for a multi-platform campaign exploring social mobility and workplace equality across Asia, spanning publication, social media, presentations and event communications.
The report cover features an illustrated ladder as a metaphor for social mobility, representing how career progression differs based on access and opportunity. A structured editorial system, clear typography hierarchy and integrated infographics were developed to make complex research accessible and engaging.
The ladder motif was extended across campaign assets, including social media posts, bilingual event materials and presentation templates. This created a cohesive visual system that maintained consistency across platforms and supported effective communication of key insights.
